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An OMNI channel flow that allows users to fulfil a credit card offer
Considered internal business and product needs, which allowed for an intuitive layout
Work with marketing and business to create informative and user friendly pages.
A great storyteller who is at ease presenting to cross-functional teams, stakeholders and senior management. Leveraging business needs and insights to influence design direction in the context of user behaviour and expected business impact.
Use empathy, best practices and data to inform the information architecture and hierarchy for all designs. Conduct audits, identify patterns, and lead brainstorming sessions to design the best scalable content experiences.
Employ design thinking to produce inclusive and accessible experiences. Plan, conduct and analyze research on experience artifacts, including user flows, interaction models, prototypes, and design specifications.
Design client-centric solutions aligned to business and product's vision and objectives, through collaboration with design team members and peers from adjacent and diverse disciplines and industries.
Led this project alongside Product. Launched as part of a co-branded card partnership. Bank provided the capability for users to sign up for this co-branded credit card and immediately after approval, they are able to add the card to their Apple Wallet or Google Wallet.
View ProjectTo help clients transition seamlessly from one bank to another. Provided a capability for clients to pre-activate their credit cards, so they would not experience any disruption on LD1 with their credit card use.
View ProjectSelf serve capability to allow existing clients past 60 days and have no credit card products to receive a credit card pre-approval offer.
Created an internal project as well as a project that helps Newcomers access their home country's credit report. These will not be developed until 2024 Q4 or 2025 Q1. Will require password to access.
Led this project alongside Product. Launched as part of a co-branded card partnership. Bank provided the capability for users to sign up for this co-branded credit card and immediately after approval, they are able to add the card to their Apple Wallet or Google Wallet.
View ProjectCreated an internal project as well as a project that helps Newcomers access their home country's credit report. These will not be developed until 2024 Q4 or 2025 Q1. Will require password to access.
Visual layout and hierarchy for various products within Scotia's portfolio. Worked with content designer and with marketing stakeholders to bring these pages to life. Desktop and responsive layouts.
Led this project alongside Product. Launched as part of a co-branded card partnership. Bank provided the capability for users to sign up for this co-branded credit card and immediately after approval, they are able to add the card to their Apple Wallet or Google Wallet.
View ProjectTo help clients transition seamlessly from one bank to another. Provided a capability for clients to pre-activate their credit cards, so they would not experience any disruption on LD1 with their credit card use.
View ProjectSelf serve capability to allow existing clients past 60 days and have no credit card products to receive a credit card pre-approval offer.
Created an internal project as well as a project that helps Newcomers access their home country's credit report. These will not be developed until 2024 Q4 or 2025 Q1. Will require password to access.
An app focused on the fitness industry where doctors can provide guidance to personal trainers when working with their patients. Focus on medium to high risk patients with pre-existing health conditions hoping to improve their health through fitness.
View ProjectWith a member base of ~6 million people in Canada and a starting price of $73, the Canadian Automotive Association (CAA) app does not provide the service and usability required for an app whose main use is for emergencies.
View ProjectWant to get in touch to discuss opportunities to work together
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The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content. The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content. The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.
The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content. The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content. The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.
A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.